Thursday, November 23, 2006

The Five Dollar Haircut

Once upon a time there was a thriving upscale hair salon. Businessmen, business women, and society people from all over came to have their hair styled and cut.

But then a big chain of discount hair cutters came into town. They advertised $5 haircuts. Their signs were everywhere. They had bill boards. They advertised on radio and on TV. And they were doing a tremendous amount of business with $5 haircuts.

The stylists at The Salon were losing customers. They went to the owner and said, "We have to reduce our prices. We cannot compete. We are surrounded by these $5 haircut people!"

The owner just smiled a wise smile and assured them he had a solution. He knew that his salon was first class, that his stylists were the best, and that reducing his fees was not the answer. He had another plan.

The next morning when the operators came to work they saw this small sign in front of the The Salon:

I would love to find this sign for real estate.

What would your sign read?


At 8:43 PM, Anonymous Anonymous said...

Well, based on the general perception of Realtors, the sign could say a lot -- and would probably be true.

Then there are stars like you, who provides positive experiences for clients.

However, with all of the foreclosure stories out there these days, if I were a buyers agent, my sign would say something along the lines of:

"I will not let you buy more than you can afford!"


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