Can Donkeys Fly? Changing My Approach to Short Sale Education

Can Donkeys Fly? Changing My Approach to Short Sale Education

I have read and benefited greatly from both of Tim's books!.

"..it does not matter how many contracts you get signed, it matters how many sales you close...After all, it takes at least as much time to work a short sale that does not get the bank's approval as it does to work on one that closes"

Tim has a way of making everything so simple and easy to understand. I will be checking out http://www.ShortSaleNegotiatingSpecialist.com

Via Tim Burrell (RE/MAX):

Learn Negotiating Skills So You Don't Negotiate Like This!

It took me 17 years of doing short sales to realize that I needed to change how I taught short sales to Realtors and their assistants. I teach a class approved by the North Carolina Real Estate Commission for continuing education credit, and I have written a book endorsed by the Council of Residential Specialists (CRS) of the National Association of Realtors called Create A Short Sale, Your Guide Through the Short Sale Maze. I believe that Realtors are going to rescue America by doing more short sales, thereby decreasing foreclosures with the result that the sellers, buyers and the neighborhoods are all better off. Short sales are better for everyone in Real Estate, but they are very hard on Realtors.

Many of the courses that teach Realtors how to do short sales are good and a lot of the members of ActiveRain participate in making short sales better. Thank you for your good work. However, I realized that there is a critical part of short sale education that is not getting enough attention. I also wrote Create A Great Deal, the Art of Real Estate Negotiating, which CRS also endorses, so my emphasis is teaching negotiating skills.

Many of the courses teach you how to get short sale listings, get contracts signed and submit short sale packages, which is good. However, it does not matter how many contracts you get signed, it matters how many sales you close. I have been able to close all but one of my short sales in 17 years. So, I realized that the part of short sales that needs more instruction is negotiating with the banks and having the right people for that job.

Most Realtors are great at dealing with people and putting deals together, with appropriate personality types. Most of them are not good at detail work, persistent follow through and repetitively calling banks. In other words, they do not have the attrributes to succeed at an essential part of the short sale process: negotiating with banks and closing the sale. I have been trying to teach Realtors how to do the entire process of a short sale, which is like teaching a donkey to fly. You can get them off the ground with a lot of energy but they are not constituted to stay with it to complete the course, and the landing is not pretty.

So, my new course teaches negotiating techniques that work gracefully with the bank, emphasizing collaborative negotiating where you work together with the loss mitigation negotiatior to come to a Win-win result. Also, I teach team members and virtual assistants to do the detail work that they do much better than most Realtors. So, my version of short sale success is a team sport.

If you would like to learn more about this different portion of short sale education, go to http://www.ShortSaleNegotiatingSpecialist.com . This niche of short sale education can change your success rate for short sales dramatically, so you can close them all.

After all, it takes at least as much time to work a short sale that does not get the bank's approval as it does to work on one that closes --- and the ones that close pay much better.

The Best Part of My Job

Now I am really happy! Two very special people..both my friends... what pleasure getting you together. Think it was better than a matchmaker. I adore you both!

Tim, I was honored to be one to preview your future best seller, Create a Great Deal. Can't wait to get my hands on the finished masterpiece. Love your writing, you wisdom, your message, your manner of teaching, your kindness...and a fabulous book for all of us to read!

Congratulations to you both.

I remember the day 12/18/2008 when my books were delivered..your smile says it all.

Via Peg Silloway (The Silloway Press):

It's the phone call – "They're perfect!" – when an author receives the first shipment of books. It's the photographs of the justifiably proud author holding the first copy out of the carton. Writing a book is hard work and takes longer than anyone thinks it will. To complete that, and then to actually publish the book, that's something to be very proud of.

Today I'm celebrating Tim Burrell's accomplishment. His book, Create a Great Deal: The Art of Real Estate Negotiating, is one of the best I've seen on the subject. It's well written and has an eye-catching cover thanks to the design skill of his wife, Judy Burrell. It's already received a very good review by Bernice Ross in Inman News on June 1, and endorsements from many of the top names in the business.

Tim knows a thing or two about marketing in addition to his formidable negotiation skills, and I expect this book will be a great success.

Yep, it's my favorite part.